SaaSed.co
A Crash Course Series

Mastering Salesforce Renewals

Practical insights to help you navigate Salesforce renewals, commercial negotiations, and investment decisions with confidence.


05
Modules
30m
Total runtime
Sep 26
Full release
01 — Why We Built This

Salesforce negotiations are, by design, one-sided

Having seen the same patterns repeat over hundreds of conversations—and 8+ years inside Salesforce—we built this video series to give enterprise leaders complete clarity on how the vendor operates, and where your focus should actually lie.

For years, Salesforce has relied on a playbook built behind closed doors. We hand Procurement, Finance, and IT leaders those exact same rules—from Deal Desk mechanics to SKU audits and timing leverage. Nothing hidden. No unfair advantage.

"SaaSed helped bring structure and clarity to a renewal that had grown increasingly complex. The process was disciplined, data-driven, and delivered a stronger long-term commercial position than we expected."
MATTHEW TOYTON — CFO, PHMG
02 — What You'll Take Away

Three outcomes. Measurable, defensible, board-ready

I

Commercial & Deal Desk Dynamics

Learn how to build a commercial business case that stands up to Sales Leadership, Deal Desk, and Finance—not just your Account Executive.

Covered in Modules 01–02
II

SKU Auditing & Organisational Alignment

Uncover hidden price hikes masked as SKU renaming, neutralise multi-threaded selling tactics, and isolate ghost licences.

Covered in Modules 02–03
III

The 8–12 Month Renewal Roadmap

Execute a structured internal audit early enough to prevent corporate inertia and avoid default 8–10% annual price increases.

Covered in Module 04
03 — The Syllabus

Five modules. Concise insights. One negotiation, transformed.

Modules 01–05 unlock for early access members in September 2026.

  1. 00

    Intro

    Welcome to the Salesforce Renewal Insider's Guide. A crash course on Salesforce renewals, commercial strategy, and procurement insights

    2 MIN
  2. 01

    The Hidden Decision Maker

    Uncovering who actually holds the commercial decision-making authority during a Salesforce negotiation.

    2 MIN
  3. 02

    Multi-Threaded Selling: The Divide & Conquer Tactic

    How Salesforce exploits internal misalignment between Procurement and IT to gain upfront leverage

    7 MIN
  4. 03

    The SKU Nightmare: Why You Can't Keep Up With Salesforce Changes 

    Salesforce complexity increases year by year, and this makes it almost impossible to keep up 

    7 MIN
  5. 04

    The Enterprise Roadmap: How to Prepare for Your Next Salesforce Renewal

    To successfully navigate a high-stakes enterprise renewal, you need an internal software roadmap

    8 MIN
  6. 05

    Early Renewals: Opportunity or Trap? What to Watch Out For

    Salesforce often uses upfront discounts to lock in early renewals—learn when to leverage the offer and when it's a commercial trap.

    12 MIN
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